Turn ideas into compelling video
For businesses that need to show, not tell: short videos for social, ads and your website, planned around what customers ask.
5.0 from 5 Google reviews (opens in a new tab)Plans from $899/month
Problem
What video marketing solves for your business
Without professional, high-impact video content, you stand to lose audience interest in competitive feeds. Strategic video assets engage prospects, reduce bounce rates, and turn clicks into booked inquiries.
Your content gets scrolled past
Static images and plain text fail to capture consumer attention. You need high-energy, scroll-stopping video content.
You struggle with scriptwriting & production
You don't have the time or specialized gear to write compelling hooks, shoot premium footage, and edit high-impact videos.
Videos aren't driving business results
You have views on your videos, but they fail to generate booked calls, repeat sales, or qualified local service inquiries.
Packages
Video marketing packages
Short clips for social? Social Video Pack. Adding a long-form video and YouTube? Video Growth.
Social Video Pack
CAD, plus tax
3-month minimum, then month-to-month.
- 1 half-day shoot/month (London & nearby)
- 4 short-form videos (Reels, TikTok, Shorts)
- Scripting, editing & captions
- Posting-ready formats for each platform
Travel outside London & nearby areas may be extra.
Choose Social Video PackVideo Growth
CAD, plus tax
3-month minimum, then month-to-month.
- 1 full-day shoot/month
- 8 short-form videos + 1 long-form video (2–4 min)
- Thumbnails + YouTube optimisation
- Monthly content plan
Travel outside London & nearby areas may be extra.
Choose Video GrowthAll prices in CAD, plus applicable taxes. Ad spend (where relevant) is paid directly to the platform.
Free audit
What you get in your free video marketing audit
Find out where video would bring you more customers.
- Review of your existing videos (YouTube, Reels, website)
- YouTube channel and video SEO basics
- 5 video ideas your customers are searching for
- Format and length advice per platform
- A simple monthly video plan
Delivered as a short PDF report + a 10-minute video walkthrough, within 3 business days.
video marketing audit report
- Existing videosNeeds work
- YouTube channel setupFix first
- Video titles and tagsNeeds work
- Format and lengthGood
Request your free video marketing audit
Videos built around your goals
We conceptualize, shoot, and edit a wide variety of video formats to engage and convert your target audience.
Brand Story Videos
Show who you are and why customers should trust you.
A 1–2 minute film about your business, your people and your values. Works on your homepage, About page and YouTube. Included in Video Growth as the monthly long-form video.
Corporate Videos
Introduce your team, culture and leadership.
Team introductions, recruitment videos and leadership messages, filmed on your premises. Good for hiring pages and LinkedIn.
Product Demos
Show how your product or service works before people buy.
Short walkthroughs that answer the questions customers ask before buying, so fewer people hesitate at the last step.
Customer Testimonials
Let real customers tell their own story.
Filmed interviews with your happy customers. Real customers only, and always with their written permission.
Social Short-Form
Reach more people on Reels, TikTok and YouTube Shorts.
Commercials & Paid Ads
Video ads made to lower your cost per lead on Meta and YouTube.
What's included in our video services
We handle storyboarding, filming, post-production edits, optimization, distribution, and analytics.
Strategy & Consultation
Defining goals, platform formats, custom concepts, and creative direction.
Scriptwriting & Storyboards
Drafting engaging copy hooks and scripting shots to save cost on set.
Video Production
On-location shoots, lighting setups, dual-source audio capture, and art direction.
Animation & Motion Graphics
Creating sleek explainer videos, dynamic typography, and custom 2D/3D assets.
Post-Production & Editing
Color grading, sound styling, pacing adjustments, and revision updates.
SEO & Distribution Mappings
Domain optimizations, keywords metadata, YouTube setup, and channel audits.
Our 6-Step Video Process
A streamlined, structured process to take your video project from initial concept to optimized launch.
Discovery & Alignment
Aligning on goals, messaging priorities, target channels, and budgets.
Strategy & Script
Writing final hooks, scripts, storyboard guides, and locations layout.
Pre-Production Planning
Scheduling dates, casting talent, choosing equipment, and final review check.
Production & Shooting
Capturing high-definition visual footage and sound design assets on set.
Editing & Post-Production
Color correction, pacing cuts, music licensing, sound engineering, and styling.
Review, Optimize & Launch
Approving final drafts, optimizing metadata, and launching SMM distributions.
Why local businesses choose VASP Digital
Full-service concept-to-delivery
We handle strategy, scriptwriting, filming, editing, and optimization in-house.
London market expertise
Deep understanding of London, Ontario demographics and local business landscape.
Results-driven approach
We focus on conversions and engagement, not just vanity view counts.
Strategy-first production
Every video is built around defined campaign goals and customer pain points.
Transparent, collaborative reviews
You review and approve scripts and drafts before anything goes live.
Performance data tracking
Monthly reports mapping video distribution metrics directly to lead generation.
What video is built to do for local businesses
Home renovation
Lower your cost per lead
Short video ads that bring in qualified phone calls
Professional services
Bring in more inbound leads
Brand awareness built through video
E-commerce brands
Drive more online sales
Creatives designed to lower acquisition costs
More of what's included
The cards above cover planning, scripting, filming, animation and editing. These are the parts that make sure your videos get watched and keep working after launch.
Voiceover and sound
Clear audio matters as much as the picture. We record on-set sound properly, add voiceover where it helps, choose licensed music and balance everything so your video sounds right on a phone speaker.
Captions and accessibility
Many people watch with the sound off. Every video gets accurate captions, and we can supply a transcript for your website so the content is accessible and searchable.
Video SEO
Titles, descriptions, chapters, thumbnails and transcripts written so people can find your videos on YouTube and Google. More on this below.
Distribution
We format each video for the place it will live, such as vertical for Reels, TikTok and Shorts, and widescreen for YouTube and your website. Then we post it or hand it over ready to post.
Hosting and channel management
We set up and tidy your YouTube channel, organize playlists, and embed videos on your website so they load quickly without slowing your pages down.
Analytics and reporting
Each month you see views, watch time, where viewers drop off, and the calls, form leads and clicks your videos brought in.
Revisions and updates
Your package includes rounds of revisions before launch. Later, we can update prices, offers or details in an existing video instead of starting from scratch.
Video SEO: getting your videos found on Google and YouTube
YouTube is owned by Google, and videos often appear in Google search results. A good video with a vague title and no description is easy to miss. This is what we do for each one:
- Keyword research for the questions your customers actually search, such as "how much does a furnace replacement cost in London Ontario"
- Clear titles and descriptions that say what the video is about in the first line
- Chapters so viewers (and Google) can jump to the part they need
- Custom thumbnails that are readable at small sizes
- Transcripts and captions so the spoken content can be read and indexed
- VideoObject schema on your website so search engines understand the video on the page
- Embedding on the right page, such as a service video on that service's page, so the video supports your SEO
How a shoot day works in London, Ontario
Shoots usually happen at your business in London or nearby. Here's what to expect.
Step 1
Plan and shot list
Before the shoot, you get the scripts and a shot list: which scenes, which people, and roughly when. Nothing on the day is a surprise.
Step 2
Prepare your space
We'll send a short checklist. Tidy the areas we'll film, pick a quieter time if you can, and let staff and customers know a camera will be around.
Step 3
On the day
We arrive, set up lighting and sound, and work through the shot list. We film several short videos in one session so you get more out of each shoot.
Step 4
On-camera help
Not comfortable on camera? That’s normal. We keep takes short, give simple prompts and can use voiceover instead of talking to camera where that works better.
Step 5
Permissions
Anyone who appears on camera signs a release, and customer testimonials are always real customers who agree in writing. We check before filming in shared or public spaces.
Step 6
Edit and review
We edit, caption and send drafts for your review. You request changes, we revise, and you approve the final versions before anything goes live.
Choosing the right format for each platform
One shoot can produce videos for several places. The trick is matching the format to where people will watch.
Reels, TikTok and YouTube Shorts
Vertical, short and fast. The first couple of seconds need a hook. Best for reaching new people in your area and showing personality.
YouTube
Widescreen and longer. Best for how-to videos, explainers and answering the questions customers ask before they buy. These keep getting found through search for a long time.
Your website
Short brand and service videos on your homepage and service pages. They help visitors understand what you do and decide to call or book.
Paid ads
Short, direct videos with one clear offer and a call to action, cut in several lengths and shapes for Meta ads and YouTube ads through Google Ads.
Industries we work with
Real estate
Property tours, agent introductions and neighbourhood guides that help listings stand out.
Read more about Real estateContractors and home services
Before-and-after project videos and short explainers that build trust before someone requests a quote.
Read more about Contractors and home servicesDental and health clinics
Team introductions, clinic tours and plain-language explainers that help nervous patients feel at ease.
Read more about Dental and health clinicsRestaurants and hospitality
Menu, kitchen and atmosphere videos for Reels and TikTok, plus room and venue tours for hotels.
Read more about Restaurants and hospitalityE-commerce and retail
Product demos, unboxings and ad creative tested to bring in online sales.
B2B and tech
Explainer and animated videos that make a complex product or service easy to understand.
Read more about B2B and techServices that work well with video
Social media marketing
We post and manage your videos alongside the rest of your social content.
Read more about Social media marketingWebsite design and development
Websites built to show off video without slowing down.
Read more about Website design and developmentThe Social Video Pack is $899/mo + HST and includes a half-day shoot and four short-form videos a month. Video Growth is $1,699/mo + HST and includes a full-day shoot, eight short-form videos, one longer video (2–4 minutes), thumbnails and YouTube optimization. Plans have a 3-month minimum, then run month to month.